Real.
Arctic.
Shopping.

Arctic [Un]Limited is your unique gateway to real Arctic souvenirs, real Arctic reflection, real Arctic criticism, real Arctic conversation, real Arctic resistance, real Arctic opinion, real Arctic art and real Arctic shopping!

Tromsø’s coolest tourist shop,
turning your world upside down

The number of “Arctic” services and businesses in Romsa/Tromsø and other northern places seems limitless. From Arctic asphalt, Arctic cleaning, Arctic dolls and Arctic electricians to Arctic universities and Arctic symphony orchestras; everything can be packaged, sold and consumed as Arctic. Navigating the Arctic jungle can be difficult.

Your source to critical clarity and necessary confusion.

Arctic [Un]Limited is the city's most interesting souvenir shop and at the same time a unique art project that goes undercover in the tourist town of Romsa/Tromsø. Arctic [Un]Limited presents a unique collection of mass-produced sales items, exclusive handcrafted designs, one-of-a-kind art objects and public talks. Arctic [Un]Limited is your guide to authenticity, exotification and commodification, your source of critical clarity and necessary confusion.